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Eyelash primers are 100% worth the extra step

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Here's why... We’re here to tell you that eyelash primers work on every front. It’s a given that foundation goes on better with a slick of primer underneath but you’ll find that this added step makes your mascara step up a gear, too. ‘Eyelash primers give your lashes a new surface to adhere to,’ says Nam Vo, Global Artistry Ambassador for Marc Jacobs and instagram’s new favourite make-up artist (according to her 262K followers). ‘Yes, it’s another step in your beauty regime, but eyelash primers ensure that when you layer mascara on top, it goes on clump free,’ she says. ‘Plus, they seal your mascara in place. There’s no flaking or smudging throughout the day, so it’s worth it.’ Cocktailed with your mascara, eyelash primers also boost the volume of spindly hairs and extend their length for a false lash effect. Not to mention, some formulas are tinted. This beefs up all lashes, making them  look instantly denser even if you choose not to wear mascara on top. But it’s ...
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Are Christmas gift sets a con?

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Not if you shop smart... I hate those make-up palettes disguised as ‘Christmas gift sets’ that pop up at this time of year like an unwanted zit before the office party. Especially ones trussed up as a glitterball, unicorn, some sort of S&M trophy or the size of a tupperware box. My wrath is particularly reserved for eyeshadow palettes boasting over 16 shades. I mean how many colours do you genuinely need to whack on before you start resembling a box of Quality Street? Because that’s the thing: no matter how much you try to convince yourself otherwise, you will NEVER. EVER use all those shades. There’s even bound to be two or four that you don’t like from the off and for that you’ve paid upwards of 30 quid. I have friends who will religiously buy a new Bobbi Brown or Urban Decay nude eyeshadow palette every single year. NUDE. How many variations of a taupe or beige eyeshadow can there be? Call me bah humbug but eyeshadow palettes are the spawn of some marketing guy...
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Whether You Love Dogs Is Literally In Your DNA

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A new study out of  Uppsala University has found that one of the big reasons that dog owners own dogs may literally be found in their blood. Researchers in the United Kingdom and Sweden studied over 35,000 pairs of twins and discovered that people’s propensity to care for canines has a lot more to do with DNA and genetics than we previously thought. “We were surprised to see that a person’s genetic make-up appears to be a significant influence in whether they own a dog,” said Tove Fall, lead author of the study and a professor at the Department of Medical Sciences at Uppsala University. “These findings have major implications in several different fields related to understanding dog-human interaction throughout history and in modern times. Although dogs and other pets are common household members across the globe, little is known how they impact our daily life and health. Perhaps some people have a higher innate propensity to care for a pet than others.” The researchers used d...
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Where To Travel With Your Best Friend In Summer 2019 For The Most Epic Escape Yet

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As much as you love taking trips and seeing the world, you have to admit one thing: You haven't really thought about your summer 2019 travel plans. Instead, every morning when you roll out of bed, you glance over at your bucket list posted on your mirror and say to yourself, "I'll get there one day." I mean this in the nicest way possible: What are you waiting for? I can understand wanting to rack up extra funds before purchasing a plane ticket, but it seems like you're also looking for the stars to align. Let me give you some #inspo, and all the details on where to travel with your best friend in summer 2019. You won't want to miss out on these epic vacays, because they look exactly like your daydreams. Imagine palm trees, Instagram-worthy plates of food, and afternoons spent on the beach. Fresh fruit smoothies and hiking trails that lead you to the most beautiful views of the sunset are also included. Of course, your BFF is there, too, because no adventu...
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The Sweet, Personal and Creative Way One Woman Is Using Nail Art to Honor the Baby She Lost

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A new trend has emerged that has moms-to-be flocking to nail salons with their ultrasound photos in hand, requesting a manicure crafted to look just like their little ones' first snapshots. Most of the impressive photos floating around social media seem to be of women who had their nails decorated for gender-reveal parties, baby showers and similar events. One Swedish Instagram user (who happens to be a hairdresser and nail artist herself) with twins on the way even shared a snapshot of a nail set that showed two sonogram images to represent both of her babies. But others are using the trend as an opportunity to honor babies they have lost, like a user named Sara who suffered a miscarriage in 2017 and did her own nails with an early ultrasound photo painted onto one. “This manicure has been a long time coming,” she began the post's heartbreaking caption. “After three years and numerous fertility treatments, my hubby and I finally conceived in April. On May 30, my heart ...
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I Can't Get Enough Of Vintage Laura Ashley Dresses

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The prairie trend has reached fever pitch this summer, and you're now as likely to find a dress with an empire waist, ruffled collar, and long sleeves at Topshop as you are at your local vintage shop. Thanks to shows like Picnic at Hanging Rock and Westworld, brands like Batsheva and Ganni, and an industry shift towards the hyper-feminine, the Little House on the Prairie look has gone from farmhouse to fashion in just a few seasons. As someone with a penchant for milkmaid dresses and blouses, it's fair to say I'm excited. While fast-fashion is awash with the style, a crop of cool women on Instagram are getting their fix via the original thing: vintage Laura Ashley pieces. The British fashion and home furnishing brand was founded in 1953 by Laura and Bernard Ashley, who began printing fabric in their kitchen after visiting an exhibition on traditional crafts at the Victoria and Albert Museum. The couple opened their first London store in the late-1960s, bringing their ...
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Fashion rules to dress by this spring

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Forget millennial pink, it's all about Gen Z yellow We're bored by millennial pink. Even a combination with turquoise for the 90s Miami depicted in The Assassination of Gianni Versace couldn't save it now. Instead, give the colour wheel a spin until it lands on yellow. But any old shade of sunshine will not do. This is Gen Z yellow – as worn by card-carrying members of said generation including Gigi Hadid and Hailey Baldwin. For your yellow to be the correct shade, it needs to have a bit of a fizz. Think more mango sorbet than DHL van, more ripe banana than a daffodil, more couscous than buttercup. And, whatever you do, don't mix it with pink. Frills? Go hard or go home In the new series of Love, the episode where Mickey and Gus go to a wedding is a perfect example of awkward TV, 2018 style. It involves meeting an ex, squabbles about carpooling and uncalled-for toasts. It's all saved, however, by one look at Mickey's dress, a midi-length black number with ...
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